Complete Your Basic Profile

Written By Guglielmo Vaccaro

Last updated 3 months ago

Your basic profile is the public face of your Startupage presence. A clear name, photo, bio, call‑to‑action, and social links help founders, investors, and operators quickly understand who you are and how to reach you.

This article walks through every field in Profile Information, with realistic examples you can copy or adapt.

Personal Information

In Personal Information you define the core identity of your profile.

  • Name \(required, up to 100 characters)

    • Example: Elena Rossi

    • Example: Marco Bianchi

  • Location

    • Select your city and country so others know where you are based.

    • Example: Milan, Italy

    • Example: Berlin, Germany

  • Tagline (Fixed) (up to 200 characters)

    A short, static line that appears under your name.

    • Example (founder): Founder at Finlytics · B2B SaaS for finance teams

    • Example (investor): Angel investor in early‑stage SaaS and fintech

    • Example (operator): Senior backend engineer building scalable products

  • Tagline (Rotating) (Premium)

    Short keywords or phrases that rotate visually on your profile.

    • Example list:

      • B2B SaaS

      • Fintech

      • Early‑stage startups

      • Remote‑first teams

Keep taglines specific and concrete so someone can instantly see your focus.

Bio

The Bio lets you tell your story in more detail.

Guidelines:

  • 3–6 sentences is usually enough.

  • Mention what you do now, your background, and what you are looking for.

Example bio (founder):

“I’m a product‑driven founder building Finlytics, a B2B SaaS that helps finance teams automate revenue reporting. Previously worked at two YC‑backed startups as PM. Interested in connecting with B2B investors and senior GTM talent.”

Example bio (engineer):

“Full‑stack engineer focused on TypeScript, Next.js, and Postgres. I’ve spent the last 5 years building internal tools and customer‑facing dashboards for startups in fintech and HR tech. Open to remote roles and technical co‑founder opportunities.”

Use clear, honest language—avoid buzzwords without concrete meaning.

Avatar (Profile Picture)

Your avatar makes your profile more trustworthy and recognizable.

  • Click the Avatar / Profile Picture upload area.

  • Upload a JPG, PNG, or WebP image, max 2MB; it will be cropped to a square and resized to 200x200px.

Best practices:

  • Simple, neutral background.

  • Face clearly visible, good lighting.

  • Same photo you use on LinkedIn, if possible.

Call to Action

The Call to Action is the main button people use to contact you.

  • Button Text (up to 100 characters)

    Examples:

    • Book a 15‑min intro call

    • Send your pitch deck

    • Request a product demo

    • Let’s talk about hiring

  • Contact via

    Enter the email where you want to receive messages, e.g. elena@finlytics.io or investor@mbcapital.vc.

Pick one clear next step so visitors know exactly what you expect from them.

Social Links and Icons

Social links connect your external presence to Startupage.

  • Click on an icon (LinkedIn, X/Twitter, GitHub, personal website, etc.) to add or edit a URL.

  • Icons with links are highlighted; drag to reorder.

  • Use Social Icons Position to choose where icons appear on your profile.

Example setup for a founder:

  • LinkedIn: https://www.linkedin.com/in/elenarossi

  • X/Twitter: https://x.com/elenabuilds

  • Website: https://finlytics.io

  • GitHub (optional for tech profiles): https://github.com/elenarossi-dev

Keep only relevant, active profiles to avoid noise.

Premium Branding Toggle

For premium users, there is an extra option to control Startupage branding on the personal profile.

  • A branding toggle lets premium users hide the Startupage brand mark from their personal profile page, creating a cleaner, more “white‑label” look.

Save and Preview

After editing your information:

  • Click Save in the profile editor.

  • Use View public profile to see the final result as other users will see it.

  • Adjust taglines, bio, and CTA until they match the image you want to project in the startup ecosystem.

With your basic profile complete, you are ready to add My Startups, Experience, Investments, and start using Opportunities, Events, and the Leaderboard.